Showing posts with label seo. Show all posts
Showing posts with label seo. Show all posts

Tuesday, July 17, 2007

Which free keyword research tool to use?

Posted by Kev on Saturday, February 03, 2007

This has been an important week for free keyword research tools, Overture's tool has been unavailable for the last few days (now back online) while Wordtracker and KeywordDiscovery have both released free versions of their own keyword research tools. So now there seems to be much more choice to find the best keywords, but which tool is best to use?

Overture



I've been using the Overture keyword tool for over a year and while the responsiveness has sometimes been very slow I have generally been quite pleased with the results. The search count has been lower than I expected as these figures ar e only based upon Yahoo! queries from the previous month and occasionally some strange long-tail results appear, such as the "beer college college..." result above but overall this gives a good idea about the popularity of keywords. Another advantage I like is how you can search to find the popular keywords in the UK using the Overture UK tool.

Wordtracker

My first impression of using the Wordtracker keyword tool is that I've found the search figures to be very low for most terms, this is calculated using Netapplications.com which only account for 0.63% of searches and as a result this gives a rough idea of the popular keyword searches but really needs to be based upon a wider range of searches to provide more accurate results.

KeywordDiscovery


I've only briefly used Trellian's KeywordDiscovery tool but I have been very impressed with the results returned. The accuracy of search figures looks to be much greater than both the Overture and Wordtracker keyword tools, mainly because search data is collected from all major search engines.

Overall I find KeywordDiscovery to provide the most accurate results and search terms but would also suggest comparing results over a couple of keyword tools to make sure your not missing out on some valuable long-tail keywords. Personally I would probably compare the KeywordDiscovery results with the Overture UK list to check that the British have the same search trends.

Google Trends or the AdWords keyword tool could also be useful options, but I'd prefer to use tools which combine keyword suggestions with search stats (although the AdWords does display a search volume indicator) so I normally wouldn't use these as regularly. What does everyone else think, which keyword tools do you prefer to use?

Source : Here

Monday, April 23, 2007

Apakah SEO itu

Menurut wikipedia :

Search engine optimization (SEO), a subset of search engine marketing, is the process of improving the volume and quality of traffic to a web site from search engines via "natural" ("organic" or "algorithmic") search results. SEO can also target specialized searches such as image search, local search, and industry-specific vertical search engines.

Menurut beberapa orang :

SEO atau kepanjangan Search Engine Optimization merupakan ilmu untuk mengoptimasi website/blog kita agar dicrawl atau diindex search engine dalam hal ini oleh robot/spider.
Google dengan GoogleBot nya disebut BigDaddy, kalo Yahoo! YahooBot, MSNBot, AlexaBoot, dll. Banyak sekali search engine di dunia internet. Sekitar 80% pengguna internet di dunia memanfaatkan Search Engine (mesin pencari) yang sampai saat ini masih gratis. Mereka mencari informasi lewat search engine tadi. Sisanya orang tahu dari situs berita, iklan, blog pribadi maupun perusahaan dan lain-lain.